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Master of Applied Management

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Master of Applied Management (MAM) is an integrated dual degree course. MAM lays a foundation to provide management education with direct exposure to industries in the market. The college aims to deliver inputs related to business and management in industries so that they are ready to work well in different organizations and face challenges generated. Preparing applicants for creating authoritative esteems can create in them polished skill as administrators in the global environment, is the main concern of the college.

Marwadi University, which is the Best university in Gujarat gives a chance to pursue a Master’s in Applied Management. The course mainly focuses on subjects as that of Business communication, Business statistics, Financial accounting, Management principles, Entrepreneurship, Statistics management, Legal aspects of Business, International Business, Human resource management etc. in their curriculum. MAM is an integrated course of BBA and MBA of five years duration for its completion. MU provides extensive training to the students to help them get future ready for the global market. The college offers trainings, internships and extensive lectures as per requirement to get them ample understanding of Management skills and helps them grow their career graph high.

Scope of

At the end of this course, the student requires to become highly proficient to compete in private, government or non-profit organizations. MU instills the spirit of entrepreneurship during the MAM course such that their skills to fetch them excellent jobs with high packages. The students are prepared to become competent managers in the global market.



Learning outcomes of the dual degree MAM program are to impart such an environment to students where management oriented education is the foundation for development of interpersonal and intrapersonal skills, develop ethical skills, nurture them thoroughly to achieve excellence in performance, prepare students technologically in management thinking of future aspects. Other objectives that are deduced out of this course are:

  • To understand concepts of business, Marketing, Finance, Business laws
  • To develop management skills along with communication skills to resolve business issues
  • To create an ability for understanding the critical issues of the market in management today and learn to achieve organizational goals
  • To create an ability of innovating solutions for business and management implications of the organization

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