BBA (Hons.)

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BBA (Hons.) is a 3- year undergraduate program spread across in six semesters each semester will be consisting subjects each with 48 hours of classroom interactions. each semester will be consisting subjects each with 48 hours of classroom interactions. A typical week will be of FIVE working days and of 30 hours, including classroom teaching, library sessions and other assignments and practice sessions.
The first two years students learn the common subjects where as in the third year the student gets an opportunity to choose from the range of domain specific specialization courses (Marketing/ Human Resource/ Finance) designed to meet the demand of the business houses and to empower the budding managers.
After successful completion of this program, a degree of “Bachelors of Business Administration – Honors” is awarded.

Key Highlights of
BBA (Hons.) Program

  • Advanced Value Added Courses along with core curriculum to meet the upcoming corporate requirements.
  • Highly valued NSDC (National Skill Development Corporation) approved certification programs as a part of curriculum
  • Includes a university sponsored national study tour
  • Includes Live Projects & Workshops
  • Includes sessions on Soft Skills and Verbal Aptitude through Career Readiness Programme
  • Focus on application based teaching through case studies and real life examples


  • National Skills Development Corporation
  • iStar Skill Development Pvt Ltd, Bangalore
  • Tally Education Pvt Ltd, Bangalore

*tie-ups may vary time to time

Add Value
Addition Courses

  • Yes+ (Art of Living)
  • Tally ERP 9.0
  • Corporate Communication & Etiquettes
  • Logistics Management
  • Six Sigma
  • Two value addition courses (based on the choice of specialization in the final year)
    • Sales & Marketing || Social Media Marketing
    • Taxation (GST) || Asset Management
    • Recruitment & Selection || Payroll Management



On the successful accomplishment of this Programme, the following outcomes should be expected from students:

  • Cultivate the insights of modern day business management functions
  • Ability of effectively communicating under various contexts
  • Develop fundamental awareness of managerial skills
  • Understand and appreciate functional skills of business management
  • Cultivate a mindset that accepts global changes
  • Analyze various business environment to operate and execute business processes
  • Ability to communicate effectively under various circumstances
  • Ability to perform as team player and as a leader
  • Contribute to the social development by understanding the ethical & moral responsibility
  • Demonstrate analytical approach to solve variety of business problems
  • Cultivate the ability to think creatively and critically



Admissions will be done purely on merit basis, based on marks obtained in the qualifying Examination (MUCAT) i.e Marwadi University Common Admission Test.] The entrance exam will be of 100 Marks for 1 Hr. The exam paper will broadly test the candidates Language Proficiency, Mathematical Skills and General Knowledge.


Qualification:  Candidates, who have passed the two year Higher Secondary Certificate Examination of the Gujarat State or any other examination recognized as equivalent thereto with at least 60% marks or equivalent CGPA, shall be eligible for admission to this degree program.

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Business Management Courses

Bachelor of Business Administration
Bachelor of Business Administration (Hons.)

Graduate Programs



First Year - Semester I
Subject CodeSubject TitleCourse CategoryCreditsDownload
04LS1102Principles of ManagementCore4Download
04LS1103Micro EconomicsCore4Download
04LS1104Business Organizations & StructuresCore4Download
04LS1105Fundamentals of AccountingCore4Download
04BB0106Mathematics for BusinessElective14Download
04LS1107Computer EssentialsElective1Download
04SL0102Reading and Writing for BusinessElective22Download
04SL0103Speaking and Presentation SkillsElective2Download
04BH0101Tally ERP 9.0Value Added4Download
04CR0101Career Readiness ProgramSkills Enhancement2Download


Elective1 – Student can select any one of these two papers.
Elective2 – Student can select any one of these two papers.

First Year - Semester II
Subject CodeSubject TitleCourse CategoryCreditsDownload
04LS1202Cost AccountingCore4Download
04LS1203Macro EconomicsCore4Download
04LS1204Organizational BehaviourCore4Download
04LS0205Statistics in BusinessCore4Download
04SL0152English for WorkplaceElective12Download
04SL0153English through FilmsElective1Download
04LS0212Applications of SpreadsheetSkill Enhancement2Download
04BH0201Corporate Communication & EtiquetteValue Added2Download


Elective1 – Student can select any one of these two papers.

Second Year - Semester III
Subject CodeSubject TitleCourse CategoryCreditsDownload
04BB0301Marketing ManagementCore4Download
04BB0302Human Resource ManagementCore4Download
04BB0303Business EnvironmentCore4Download
04BB0304Research MethodologyCore4Download
04BB0305Financial ManagementCore4Download
04BB0306Business LawsCore4Download
04BB0307Fundamentals of Digital MarketingSkill Enhancement2Download
04BH0301Advance ExcelValue Added3Download
Second Year - Semester - IV
Subject CodeSubject TitleCourse CategoryCreditsDownload
04BB0401Production & Operations ManagementCore4Download
04BB0402Management Information SystemCore4Download
04BB0403Income Tax – Law and PracticeCore4Download
04BB0404Indian Financial SystemCore4Download
04BB0406Management of ServicesCore4Download
04BB0407Basics of French Language*Skill Enhancement2Download
04BH0401Logistics ManagementValue Added3Download


* – University, at present, offers the following foreign language(s).

Basics of French Language